How to raise your prices

If your customers keep coming back and they always leave with a smile on their face, raising prices gradually should be pretty easy but you need to know their overall thoughts before you do this. How about creating a customer survey with questions like this (rating out of 5)

How happy are you with the end result/service? 1  2  3  4  5

How happy were you with the prices?  1  2  3  4  5

Overall how happy were you with our services  1  2  3  4  5

Would you recommend us and why

(Comments section) 

Getting this insight (only on the prices!) will generally give you a rough idea as to whether you can raise them or not.

Let’s say on the prices you got an average score of 5 this means your way to cheap and they thought they got a bargain so raising your prices shouldn’t be a problem. 

On the other hand if you got an average score 1 or 2 on the prices they already think their overpaying so this may be a tell tell sign that you need to lower your prices or up your game to make sure your clients are getting more value for their money.

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